About

Born in Venezuela.
Building what matters.

I’m David—a product builder and performance marketer. The work matters to me, and so do the places and people behind it. Here is a little more of the story.

David Semprun smiling on a sofa at home
David smiling in a white Venezuela jersey with the yellow, blue, and red tricolor
Wearing the colors of home
01 / Where I’m from

Born and raised in Venezuela.

I was born in Maracaibo, Venezuela, and spent the first 26 years of my life there. It’s also where I got married, in 2006.

In 2007, my wife and I moved to Orlando, Florida, where our daughter was born a year later. In 2009 we moved to the Dallas area, and it has been home ever since.

I’m proud to be Venezuelan, and my culture is still very much part of my life.

David at his desk in front of a monitor showing the davidsemprun.com homepage
At my desk
02 / What I do

Building products. Growing what works.

More than fifteen years in paid media taught me what makes people pay attention—and what makes that attention useful to a business.

Today I bring that experience into the products I build—HoraTrack, Nexicall, Cinalis, and Silloria—and, through Impresa, into work with businesses on acquisition, websites, and the systems that connect them.

A good day starts at my computer: improving the apps, finding ways to make work easier, faster, and more efficient, and making sure my clients are taken care of.

David smiling in a white Real Madrid jersey in his living room
Real Madrid, always
03 / What I love

Hala Madrid.

I’ve followed Real Madrid for about 15 years, and I’ve been to many games in Madrid.

It’s one of my great passions.

David on the sofa holding his black-and-white cat, Kuro
With Kuro
04 / Home

The softer side.

Home is my wife, Maria, our daughter, Valerie, and our cat, Kuro.

I grew up in a great family. My parents were separated, but both were always very close to me.

Traveling is my favorite hobby—34 countries and counting. I speak Spanish, English, and Italian.

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Now you know the person.

Bring me the problem. We’ll find the next move together.